• Post-Purchase Consumer Analytics

  • Our Solution

    Our Post Purchase Engagement Platform includes 2 components:

    Smart Packaging Hardware

    Patent pending, flexible label discretely captures usage data

    Customized Software

    Constantly updated post purchase analytics platform

    The Only 2-way Communication Enabler that Connects Brands to Post Purchase Usage Info

    Allowing better consumer retention, sales & loyalty

  • Real-Time Data for Better Decisions

    Maximize Sales

    Improve Customer Conversion through Need-Based, Targeted Communication

    Optimize Ordering

    TrueUsage data and Machine Learning combine to enable seamless reordering and more predictive order lead time

    Improve Innovation

    Prove New Concepts before Launch and Identify Potential Usage White Space


    Better Access to Usage Data to Better Serve Your Consumer

  • Our Process

    Direct Feedback Loop with Real-Time, Actual Data

    Better access to usage data to help you better serve your consumer!

    • Who is using the product?
    • Where, when, and how much are they consuming the product?
    • When do they run out?
    • Does the consumer need more product?
    • Can we improve retention with on demand replenishment?

    Customized Hardware & Software to Fit Your Product Specifications

    Labels customized to your product, Communication Platform customized to your consumers

    • Custom labels to collect data without impacting consumer behavior
    • Tailor content and timing of surveys to learn consumer thoughts and opinions
    • Target marketing, coupons, and communication based on behavior
    • Leverage Adrich Dashboard for live data and up-to-the-minute feedback
  • Who We Are

    Our Background

    Adhithi Aji


    Adhithi Aji, the founder of Adrich, has over 6 years of related industry experience, including product management and technical research & development. With a passion for improving access to crucial consumer data, Adhithi started work on the idea while obtaining her Management of Science Degree in Innovation Management. She also holds an MBA in Supply Chain Management and a Bachelors in Electrical Engineering


    Alpha Lab Gear & Innovation Works

    While we have been working on this idea for several years while at Carnegie Mellon University's Innovation Management department, we officially incorporated in 2015. We are proud to be part of of the top eight top hardware accelerators. We are immensely thankful to our seed investors, mentors & advisors at Alpha Lab Gear and Innovation Works. Without their support, we would not be able to provide this valuable platform to you.


    Adrich wins the Challenge Cup organized by 1776 and will be representing Pittsburgh at New York in November! Come Support Us!

  • Let's Partner

    We can't wait to help you better connect with your consumers.
    Please fill out the information below or email us directly.

    100 S Commons Suite 102, Pittsburgh PA 15212