​Tokyo, Japan — August 30, 2026 — Adrich, a leader in connected product and smart replenishment technology, today announced a strategic partnership with Fujitsu Launchpad, the Tokyo-based venture studio of Fujitsu Limited. Through this collaboration, Fujitsu Launchpad will serve as Adrich’s go-to-market and venture scaling partner in Japan, enabling enterprise brands to unlock real-time consumer and B2B usage intelligence and drive automated replenishment at scale.
 

Fujitsu Launchpad builds and scales new ventures from inception to product-market fit, and selectively partners with startups in domains such as AI and B2B SaaS. This unique venture-building capability, combined with access to enterprise relationships in Japan, positions the partnership to accelerate adoption of connected product ecosystems across industries.

​

Transforming Products into Intelligent, Revenue-Generating Assets

​

Adrich’s platform enables brands to convert everyday products into smart, connected touchpoints using ultra-low-cost IoT labels. These connected products:

​​

• Capture real-time usage and consumption data

• Enable two-way communication between brands and end users

• Trigger automated replenishment at the precise moment of need

• Deliver guaranteed ROI at a single digital price point

​

By eliminating reliance on surveys and proxies, Adrich provides true, unbiased usage intelligence—unlocking a new layer of behavioral data for brands.

​

Powering the Next Wave of B2B Replenishment in Japan
 

The partnership is uniquely focused on B2B replenishment use cases in the Japanese market, where precision, reliability, and operational efficiency are critical. Together, Adrich and Fujitsu Launchpad will enable:

​​

• Smart replenishment for enterprise supply chains
  Automatically reordering consumables (e.g., chemicals, cleaning supplies, industrial inputs) based on real usage rather than forecasts

​​

• Digitization of offline consumption
  Bringing visibility into traditionally opaque environments such as factories, healthcare facilities, and hospitality operations

​​

• Reduction in stockouts and working capital inefficiencies

      Transitioning from periodic procurement to real-time, demand-driven replenishment

​​

• Localized, Japan-first solutions
  Leveraging Fujitsu Launchpad’s venture studio model to tailor solutions for Japanese enterprise workflows and compliance requirements

​

Fujitsu Launchpad as Go-To-Market Engine

​

As part of the partnership, Fujitsu Launchpad will act as:

​

• Strategic GTM partner — connecting Adrich with enterprise customers across Japan

• Venture scaling engine — co-developing localized product offerings and use cases

• Innovation bridge — integrating Adrich’s platform into broader digital transformation initiatives​

​

This approach goes beyond traditional partnerships—embedding Adrich’s technology into Fujitsu Launchpad’s venture-building framework to co-create scalable, high-impact solutions from day one.

​

Executive Commentary

 

Adhithi Aji, Founder & CEO, Adrich

​

"Japan represents one of the most sophisticated markets globally for operational excellence and precision. Partnering with Fujitsu Launchpad allows us to combine our connected product platform with a world-class venture studio and enterprise ecosystem.
Together, we are not just digitizing products—we are redefining how businesses think about consumption, replenishment,
and customer engagement."

 

Aki Toyoshima, Head of Ventures, Fujitsu Launchpad

 

"At Fujitsu Launchpad, we collaborate with new technologies that can bring value to Fujitsu and its customers in a scalable way.
Adrich’s platform unlocks a fundamentally new data layer—real-world, real-time product usage. We’re excited to work together to
bring next-generation B2B replenishment and supply chain optimization solutions to enterprises across Japan."

​

A Strategic Step Toward Connected Commerce in Japan​​

​

This partnership marks a significant milestone in Adrich’s global expansion, positioning Japan as a launch market for next-generation connected B2B commerce. By combining Adrich’s breakthrough IoT platform with Fujitsu Launchpad’s venture-building and go-to-market capabilities, the collaboration aims to:

​

• Accelerate enterprise adoption of smart replenishment

• Enable data-driven supply chains

• Drive sustainable consumption through optimized usage and reduced waste

​

About Adrich​

​

Adrich is a connected product platform that transforms physical products into intelligent, data-generating assets. Through its proprietary smart label technology, Adrich enables real-time usage tracking, automated replenishment, and direct consumer engagement—helping brands drive growth, efficiency, and sustainability.

​

About Fujitsu Launchpad​

​

Fujitsu Launchpad is a Tokyo-based venture studio and subsidiary of Fujitsu Limited that builds and scales new ventures from inception to product-market fit. It also selectively partners with startups and enterprise teams to accelerate innovation across domains such as AI and B2B SaaS.